As tech giants like Google (NASDAQ:GOOGL) and Facebook announce plans to become carbon-neutral businesses by 2030, smaller companies are doing the same. The only difference is that innovative startups are taking clever approaches that seek to be more effective than those implemented by large, centralized companies.
For example, Ripple — a fintech company that allows banks, payment providers and digital asset exchanges to send money using blockchain — has committed to becoming carbon net-zero by 2030. In order to meet this goal, Ripple has unveiled a set of initiatives driven largely by blockchain technology.
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